Awareness of the financial products available in the country is an important pre-requisite for Financial Inclusion. One common challenge in most countries is that financial institutions use jargon. People do not understand what is on offer and what they do not understand, they do not trust. A low level of confidence and wrong perceptions inhibit use of and trust in formal financial products creating barriers to financial inclusion.
In collaboration with partners, we develop unique financial education programs for various target markets to empower them to face the complex and dynamic financial world. Other than being exposed to market-driven digital credit, they are also faced with hyper-consumerism trends, aggressive advertising and comparison tendencis due to social media.
We offer curriculum design and implementation strategies tailored to specific customers majorly targeting the following groups: